There are no recovered addicts, just people who die before they relapse. Research from Blizzard (via gamesindustry.biz) shows that about half of Warhammer expatriates and nearly 70% of those who left for Age of Conan have returned to the warm embrace of Azeroth.
Players haven’t necessarily cancelled their other accounts, but the time demands of MMORPGs don’t exactly encourage playing multiple games unless you work at Massively. So it’s probably fair to guess that those players have actually shifted from game to game.
Player recidivism coincides with the upcoming Wrath of the Lich King expansion, which will hit stores this week. Coincidence? Um, no.
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Tags: Age of Conan · Blizzard · Warhammer Online · World of Warcraft · Wrath of the Lich King1 Comment
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My name is Chia, and I’ve been off WoW since summer 2008.