News item If you doubt the viability of cosmetic fob microtransactions, Blizzard has 220,000 reasons why you’re wrong. That’s how many people bought a Pandaren Monk pet from the Blizzard store. The MTV Multiplayer blog crunched the numbers from Blizzard’s Make-a-Wish charity drive, which announced a $1.1 million take for sick kids. At $5 a [...]
Blizzard Earns $1M for Charity, Keeps Remainder
February 17th, 2010 1 Comment
Tags: activision blizzard · charity · World of Warcraft
Starcraft 2 Hits Beta
February 10th, 2010 No Comments
Kiss your loved ones goodbye, because Activision-Blizzard is about to steal them away. In a conference call to discuss its fourth quarter 2009 results, the development/publishing giant mentioned that the Starcraft 2 beta would open this month. The long-awaited sequel to Blizzard’s seminal real-time strategy game has been about a decade in the making, so [...]
Tags: activision blizzard · Starcraft 2
Activision Blizzard’s Busy Week
August 7th, 2009 1 Comment
Jeez, it’s been a heck of a week for merged publisher/developer Activision Blizzard. First, the company announced it would be delaying Starcraft II into next year. They tried to ease investor fears by pointing out that the rest of the 2010 schedule is still on track, but it doesn’t seem to have helped. Between the [...]
Tags: 1up · activision blizzard · AP · Gamasutra
